ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PENGGUNAAN SISTEM INFORMASI AKUNTANSI BERBASIS E-COMMERCE PADA MASA PANDEMI COVID-19 (Studi Pada Pengguna E-Commerce Di UNISDA Lamongan)

RAHMAWATI, DYLA PUTRI (2021) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PENGGUNAAN SISTEM INFORMASI AKUNTANSI BERBASIS E-COMMERCE PADA MASA PANDEMI COVID-19 (Studi Pada Pengguna E-Commerce Di UNISDA Lamongan). Skripsi thesis, UNIVERSITAS ISLAM DARUL' ULUM LAMONGAN.

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Abstract

This study aims to analyze factors can influence consumers to use an e-commerce based accounting information system during the COVID-19 pandemic. The sample in this study were Lecturers an Students of the Faculty of Economics Accounting, University Islamic Darul ‘Ulum Lamongan with a total sample of 91 respondents. This research uses purposive sampling method. The data analysis method used in this research is multiple linear regressions test. The variables used are Perceived Ease of Use, Perceived Usefulness, Trust and Social Influence as independent variables an the Use of E-commerce as the dependent variable. The result of this study are the variables Perceived Ease of Use, Perceived Usefulness and Social Influence partially affect the Use of E-commerce. While the Trust variable partially has no effect on the Use of E-commerce. And simultaneously the independent variables Perceived Ease of Use, Perceived Usefulness, Trust and Social Influence affect the Use of E-commerce. Keywords : Perceived Ease of Use, Perceived Usefulness, Trust, Social Influence, PenggunaanE-commerce,COVID-19.

Item Type: Name Thesis (Skripsi)
Uncontrolled Keywords: Keywords : Perceived Ease of Use, Perceived Usefulness, Trust, Social Influence, PenggunaanE-commerce,COVID-19.
Subjects: H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Fakultas Ekonomi > Akuntansi
Depositing User: hafidz khoirul umam
Date Deposited: 27 Nov 2023 11:37
Last Modified: 27 Nov 2023 12:30
URI: http://repository.unisda.ac.id/id/eprint/1323

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